With the increase in disposable income among the middle-class, spending on beauty and personal products has increased. makeO toothsi therefore wanted to raise awareness and desire for its clear teeth aligners among a beauty-conscious, high-income audience, and drive purchase intent.
Our guest this month is Cécile Douillard. With experience in the media trading, measurement and data, and creative corners of the industry, Cécile has a comprehensive understanding of the addressable TV landscape. In her current role, she oversees the growth of addressable content, helping a wide range of clients capitalise.
About Us
We provide a single point of access to the addressable TV landscape, from planning campaigns to measuring the benefits to your business.
Our unique approach is rooted in valuable partnerships and alliances, underpinned by cutting-edge technology.
Chief Executive Officer
Global Chief Product and Commercial Officer
Managing Partner, Global Innovation
Managing Partner of Platform Development
Global Head of Market Development
Global Head of Yield Strategy
Head of Data and Measurement
Global Head of Business Strategy
Global Legal Director