Your single access point to addressable TV
Enabling brands to reach new audiences across all TV environments.
Your brand deserves the power of the big screen.
Effectively connect with audiences on the world's most powerful medium and get measurable results at an affordable price.
Discover the ability of addressable TV
TV is no longer just a tool for mass awareness in which advertisers fight for primetime slots. TV has evolved into a meticulous tool for capturing the attention of custom audiences.
Custom audiences
at your fingertips
We create custom audiences by using the market's most robust datasets to precisely target viewers across the addressable TV ecosystem. And we do it all with Finecast Audience Planner.
What our clients say about us
From finance to pet food, we work across all industries.
We’re thrilled with the results we got through running an addressable TV campaign with Finecast. We’ve realised that addressable TV offers more benefits than just great audience targeting; working with Finecast gave us access to premium content, a greater volume of inventory, and platforms that are helping us reach our goals.
Ben Cooper, Head of Marketing
TV is the strongest channel for BMW to drive leads and enquiries and replicating this in a more targeted environment is the reason why Finecast has become indispensable for our VOD plans.
Fiona Jones, Brand Communications Manager
We are delighted with the performance of the Wolf Blass – Here’s to the campaign that aired last Christmas using Finecast to innovatively target consumers. With the objective of recruiting into the wine category, digital played a huge part in our 2020 marketing plans. The VOD commercial enabled us to reach audiences, analyse customer behaviour and track purchases in a highly effective and impactful way.
Chantal McDowell, Brand Manager
Using Finecast, we were able to target the right customer with our creative – reducing wastage and ensuring only the relevant consumers were exposed. The uplift study also helped to reaffirm the creative decisions we had made and gave us the confidence to invest further into video-on-demand platforms in order to change the perception of the brand.
Chris McKay, Head of Brand Engagement
We were very pleased with the results of our campaign. Addressable TV with Finecast enabled us to reach our target audience and drive store traffic and kitchen sales during our campaign.
Sally Allen, Advertising & Media Manager
Drag
Our network worldwide.
Our global reach extends to over 10 countries with more on the horizon.
Latest thinking
Keep up to date on addressable TV with our blogs, articles and research.
