How It Works
Access the
most precise TV
advertising
TV is anywhere & everywhere
With plenty of screens to choose from, people are watching TV whenever and wherever they want. Addressable TV is the key to reaching them at the right time and on the right show.
Harness the power of addressable TV
Addressable TV advertising opens the door for brands to enter the TV space, increases the reach of your large-scale traditional TV ad buys and focuses on relevance and impact.
Your single point of access to addressable TV
Finecast is a one-stop-shop that lets you reach your audience on any screen with minimal wastage.
What our clients say about us
From finance to pet food, we work across all industries.
We are delighted with the performance of the Wolf Blass – Here’s to the campaign that aired last Christmas using Finecast to innovatively target consumers. With the objective of recruiting into the wine category, digital played a huge part in our 2020 marketing plans. The VOD commercial enabled us to reach audiences, analyse customer behaviour and track purchases in a highly effective and impactful way.
Chantal McDowell, Brand Manager
We are delighted with the performance of the All-New Isuzu D-Max launch campaign ‘Driven to do’ using Finecast. With the objective of cutting through the noise in the market and having a much smaller budget than our competitors, the addressable commercial enabled us to reach our target audiences whilst driving brand awareness for Isuzu and our All-New D-Max. This approach proved both highly effective and impactful.
George Wallis, Head of Marketing
By using Finecast’s custom targeting and single access point to addressable TV, we have been able to maximise our client’s budget and efficiency through the incremental reach of cat owners that care. The premium environment of TV provided Royal Canin with the most engaging platform for their creative.
Marine Heng, Media Planner, Mediacom
We were thrilled with the results from the Finecast addressable TV campaign. It has not only increased awareness and consideration of iRobot but also highlighted the compatibility of iRobot and Alexa.”
Katie Moore, Account Director, Mediacom
We partnered with Finecast to generate a market-leading understanding of how to use TV in the ‘new normal’ digital age. By doing so we have developed and equipped ourselves with a planning USP which will inform our future investment decisions.
Sam Taylor, Head of Group Commercial/Performance Marketing
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