Terry's Chocolate Orange partnered with Finecast to generate incremental reach, drive awareness, and increase purchase intent during a crowded Q4.
TV advertising is not only a brand-building medium but also a powerful way to drive sales, thanks to the growing opportunities of commerce media. Finecast has integrated commerce data into its addressable TV campaign lifecycle, helping brands and advertisers use this data at every step, from planning to measurement and campaign optimization. This approach enables smarter targeting, agile message delivery, and creative innovation, ultimately generating incremental revenue for brands across various markets.
About Us
We provide a single point of access to the addressable TV landscape, from planning campaigns to measuring the benefits to your business.
Our unique approach is rooted in valuable partnerships and alliances, underpinned by cutting-edge technology.
Managing Partner, Business and Commercial Operations
Managing Partner, Growth
Managing Partner, Capabilities
Commercial Finance Director
Head of Product, Data & Analytics
Head of Operations
Head of Marketing
Head of Marketing Sciences
Head of Regional